How to Discover the Profitable Dropshipping Niche
Finding the right dropshipping niche and products is one of the most important decisions you’ll ever make if you want your business to succeed.
Happy for you . . .
In this module, I will explain you in details exactly how you can find the most profitable dropshipping niche for Indian market—that the most successful marketers are using—even if they don’t want you to know about it!
But first, let’s talk about what a niche really is.
The Easy Definition of a Niche
When I speak about niches, I mean enthusiasm, excitement, fun, subcultures, ideologies, groups, etc. . . I don’t mean products.
To clarify, let me give you some dropshipping niche examples:
catch something interesting?
None of them are products!
In simple words, products are not niches.
Niches are groups of people who have a firm emotional connection to these specific interests.
I know there are profitable web stores that sell Custom phone covers, perfumes or whatever . . .
But those are not niche stores . . .
Because the products all belong to the same category—but the consumer do not!
To explain further, ask yourself this question:
“Why iPhonesX is very expensive?”
The answer is obvious—Because of its brand
You have no information about that person other than that he owns an iPhone x . . .
Same with perfumes, there’s nothing distinct about that person.
Meaning your buyers aren’t different from Ravi walking down the street.
Why? because everyone uses perfumes, these simply aren’t niches!
If there’s one thing successful marketers do—those earning over 6 lakhs per month —it’s this: They build stores that target only 1 type of coustomers!
If you want to be earning over 6 lakhs per month , then follow what they do.
“Copy successful marketers and you will be successful”
Let me show you some examples of niche products to sell online so you’ll really understand what “niche” means . . .
Here they are:
Dog Toys – you target dog owners
Sexy Lingerie – this is a popular dropshipping niche because even though you only target females ages 20-35, it’s still a pretty huge audience!
iPhone cases with a Hindu theme – well, you get the idea.
Now that we’ve discussed all that, it’s time for you to:
Finding What Niche to Use and Which to Avoid
Evaluating a niche . . .
This is the part where people try to over-involve and make far more critical than it really is.
It’s in fact very simple . . .
You don’t have to look for the “foolproof” niche.
What you want is to find the niche that people are passionate about . . .
Once you find what that is, you need to make sure that there are modest products—because once you have your web store set up, you’re gonna want to test a bunch of products until you find one that really sells well in your market.
Want to learn how successful marketers find Profitable Dropshipping Niche?
Successful marketers use 4 very important model questions to find the most profitable dropshipping niches.
Here they are:
Are there existing stores in the niche?
Are there any large Instagram pages in the niche?
If you answered yes in both, it means there’s money in the niche and that there’s a big interest in the niche.
What are your targeting options for this niche inside Facebook / Instagram ads?
You must know your target audience before selling your products. You can’t sell cat food to horse owners, right?
A Very Crucial Question:
Are there plenty of Instagram influencers with 100k-1000k followers?
You want many Instagram influencers —40, 700, even 100—who are in the 100k-1000k follower range.
You need to ensure there are many of them because of 2 solid reasons.
- Not all pages are good
- You won’t know if they’ll work well for you until you try them
You want to ensure you have many different options before you jump into a niche.
Let’s stop here . . . Pintrest and Instagram are BIG topics to discuss.
How to Find Your Niche in 30 minute or Less
Here’s where I’d start . . .
Go on Instagram and look at all the ads you see.
When you see ads of new web stores, click and visit their home page and add few products to the cart because when you do that, Instagram’s algorithm will classify you as someone who “adds to cart” and will then start showing you more of these types of ads.
By doing this, you’ll start to see variety of Instagram ads, good examples of new web stores and you’ll find out products that are selling.
So start clicking Instagram ads whenever you can!
A Special Bonus Tip Just For You
There is a simple method that every Instagram ad marketer does—but never shares—to spy on competitors:
You go to the Instagram pages of each of your competitors and you can see on the left side of their page: “Info and Ads”.
Click it !
You are now seeing all their running ads in every country they’re targeting . . . simple isn’t it?
To end this, let me tell you one last thing: DON’T PROCRASTINATE
Your choice of niche won’t make or break you in most cases . . . as long as you’re picking real niches and not “product niches”.
But what separates successful people from those who don’t is their work-ethic.